Project Description

A leading technology company located in the “Heart of the World”, Times Square, New York City,  was in need of a high profile millwork display to showcase their latest technological innovations to potential clients.  To address this need, Inside Architecture was sought to design a custom interactive millwork display to fit seamlessly into their existing Technology Center.

Drawing from surrounding materiality, a natural soft backdrop of white washed ash was selected to anchor the millwork display and contrast the existing vibrant yellow wall, making it a prominent feature in the space.  The deceptively simple, floating counters are made of engineered quartz stone providing a sleek and modern aesthetic, as well as, functional durability. Below the counters, concealed LED lighting was incorporated to provide a subtle glow and create the illusion of weightlessness.